E-Commerce Manager

Role: E-Commerce Manager

Location: London Bridge

Reporting to: Head of Marketing

Start Date: ASAP

Salary: £45-65k depending on experience

About JENKI:

JENKI is on a mission to make the best matcha more accessible, exciting, and part of an everyday ritual. With matcha bars across London, a fast-growing E-Commerce platform, and a loyal community of customers, we’re building Europe’s leading matcha brand.

We’re now looking for an E-Commerce Manager to lead the next chapter of our digital growth, focused on subscription, retention, customer spend, and delivering a seamless, elevated experience across our online store. With a new website refresh underway, it’s an exciting moment to shape how people discover and experience JENKI online.

Objectives of the Role

• Grow Subscription Revenue & Retention: Increase the number of active subscribers and improve customer lifetime value by enhancing the subscription journey, reducing churn, and driving repeat purchases.
  

• Optimise Digital Performance: Continuously improve site conversion rates, AOV, and ROAS across paid channels through data-driven decision-making and testing.
  

• Deliver a Seamless Customer Journey: Ensure a consistent, premium experience from first site visit to post-purchase, building loyalty and advocacy.
  

• Maximise Commercial Impact: Use insights, trading opportunities, and targeted campaigns to drive revenue growth while protecting margins.
  

• Support Website Refresh Launch: Play a key role in implementing and optimising the new site to align with business goals and deliver measurable performance improvements.
  

• Strengthen Cross-Functional Alignment: Collaborate with brand, creative, operations, and customer service teams to ensure eCommerce activity supports wider business objectives.

Key Responsibilities

1. E-Commerce Trading & Optimisation

• Own and optimise the daily operations of our Shopify site, driving conversions and excellent user experience 

• Monitor stock levels and product performance, tracking trends and ensuring inventory is aligned with demand and launches 

• Scale our Recharge-powered subscription model, improving customer retention, spend, loyalty, and experience

• Own and execute seasonal product drops, coordinating timing, creative, and performance tracking

• Monitor and report on key metrics: AOV, conversion, churn, retention, and repeat customer rate

• Manage, optimise and build new email flows and automations via Klaviyo 

2. Paid Media & Digital Growth

• Oversee performance marketing across Meta, Google, and TikTok
  

• Brief, coordinate and review digital ad creative to ensure consistency and performance
  

• Track and optimise key growth metrics, including CACs, ROAS, conversions, LTV, and more

• Responsibility for testing/optimising creative via A/B testing

3. Customer Experience

• Work with logistics, customer service, and marketing teams to ensure a seamless purchase and post-purchase experience

• Continuously improve the end-to-end customer journey, from landing page to unboxing
  

• Work closely with our customer service team to ensure an exceptional digital support experience
  

• Identify points of friction and implement solutions to improve satisfaction and loyalty

4. Strategy, Insights & Cross-Team Collaboration

• Use customer and sales data to drive strategic decisions and share actionable insights with the wider team
  

• Support the execution of our upcoming website refresh to ensure functionality and customer flow are optimised
  

• Work closely with founders and internal teams across brand, creative, ops and product to deliver joined-up campaigns
  
  

You’ll Thrive In This Role If You Are:

• Commercially sharp - driven by performance, metrics and scalable growth
  

• Detail-focused - hands-on, with strong operational instincts and high standards
  

• Culturally switched-on - you understand the digital consumer mindset and what makes a modern brand stick
  

• Proactive - always thinking ahead, spotting gaps, and solving problems before they arise
  

• Customer-obsessed - from UX to packaging, you care about every touchpoint
  

• Energetic & adaptable - excited to work in a fast-paced, founder-led business
  
  

Requirements

• 3+ years of experience in DTC and subscription-based brands
  

• Strong experience with Shopify and digital performance tools (GA, Klaviyo, etc.)
  

• Proven track record managing paid media, either directly or through agencies
  

• Comfortable working with creative teams and briefing assets across channels
  

• Confident interpreting data and using it to drive results
  

• Bonus: experience in wellness, food, or beverage sectors
  
  

To Apply:

Email your CV and a short note on why you’re excited about JENKI to alana@jenki.co.uk + claudia@jenki.co.uk